Market Expertise

HOTELS & RESORTS

The hospitality industry, more so than any other, has to be diligently focused on customer satisfaction, because satisfied customers mean more business and higher profitability.

Hospitality is About Making Guests Feel at Home. Or Even Better

Cleveland Menu has been managing the printing needs of the hospitality industry since Herbert Hoover was president and we’ve spent those 90 years perfecting our skills, increasing our knowledge, and expanding our service offerings.

We have a deep understanding that each customer interaction is crucial and helps build your brand. The information that you provide to your guests could be their only connection to your area; it’s their lifeline about a place with which they may have no experience or information. Put your best foot forward for yourself and your community by providing them with high quality, professional, and easily understood menus, guest directories, room service menus and covers, door hangers and banquet and catering menus.

Cleveland Menu specializes in the design and production of high quality materials for hotels, motels, inns and bed and breakfasts that help your current and prospective guests get the information that they need.

We’re proud that world-renowned hotel brands trust us to craft their menus and other guest information vehicles because we help make it easy for guests and locals alike to choose your restaurant and recommend it to their friends.

To learn more about what Cleveland Menu can do to help create and deliver your brand message and services, contact us for a free consultation so we can develop an action plan that takes your business to the next level.

Menucraft for hotels – we’ve perfected it.

RESTAURANTS

Your menu is your masterpiece, and every
work of art deserves a beautiful frame!

We Craft Menus that Make Your Restaurant Successful

Cleveland Menu has been designing and crafting menus for restaurants since 1930. We are the only in-house printer and bindery focused solely on designing and crafting menus.

The restaurant industry is competitive.

There are more than a million restaurants competing for $799 billion in annual sales* and it is your job to provide a dining experience that captures your share of that pie. It is our job to help you conceive, create and craft menus that support your brand story and help your diners make choices that increase your profitability. It’s both an art and a science.

Your menus have a very important job. They set the tone for the dining experience, inform diners what is available, and highlight items that are popular, easy to create, and provide the most profit contribution. It exists to persuade customers to choose these items.

Count on Cleveland Menu to craft menus that showcase your restaurant’s choices:

Formal and casual dining menus
Drink menus
Dessert menus
Check presenters
Table tents
Beer and wine flight boards
…and anything else you need to help your customers make a choice

Cleveland Menu is in the business of menucraft that makes your restaurant successful. It’s what we do all day, everyday. And we have perfected the art and science of creating menus that work.

You make your restaurant menu taste good. We make it look good!

To learn how Cleveland Menu can make your restaurant look good, contact us so we can help take your business to the next level.

Menucraft for restaurants – we’ve perfected it.

* National Restaurant Association, 2017 State of the Industry

COUNTRY CLUBS

The most dramatic changes that private clubs can make to retain existing members and attract new ones is in food, beverage and dining.

Private Clubs Have a More User-Friendly Future

In recent years, private clubs have had to adapt to changing tastes and membership declines but are bouncing back and stabilizing. But the fact remains that membership interests have changed.

And we can help.

Cleveland Menu has been a specialist in the printing needs of the private club industry for decades. We’ve witnessed the dramatic changes in the industry and have helped our customers adapt and thrive.

Food, beverage and dining is an ideal place to stimulate club growth. Traditionally, private clubs have generated the majority of their revenue through membership dues, capital improvement fees and one-time initiation fees. The cost of goods and services in club restaurants has generally been subsidized by these dues and fees but club dining is a great place to adapt to changing member tastes and preferences and grow revenue.

Let’s face it, private club life is changing.

Chefs have become celebrities with their own TV shows; imaginative restaurants have become must-try destinations; and French fries have evolved into frites and poutine. The bottom line is that the average diner has become much more sophisticated and clubs must adapt to attract members. Plus, members are more aware of healthy options, high-quality ingredients and farm-to-table dining.

This is a huge opportunity for private clubs.

Club dining has long been associated with formality and stuffiness and there is less interest in formality than ever before. Clubs can take advantage of these trends with more relaxed dining options and concepts, such as:

Casual bar and grill dining
Healthy options
Small, sharable plates, or “grazing”
Chef-led activities, like cooking demonstrations or classes

Don’t forget the beverages!

More savvy and sophisticated diners are also interested in more wine and craft beer selections, which is another area of growth for clubs. Beverages is a high profit center for independent restaurants and can be high profit centers for private clubs, too.

Cleveland Menu can provide your club with all the tools needed to increase your member satisfaction and club revenue, such as:

Entree menus
Bar and dessert menu covers
Check presenters
Wine list covers
Table tents
Printed casual menus
Banquet / presentation covers
Pool Menus

To learn more about how we can help your club, please contact us so we can learn more about your project!

Menucraft for private clubs – we’ve perfected it.

CRUISE LINES

Cruise Lines: Don’t miss the boat with your menus and guest services items.

Make Your Menus Stand Out

Cleveland Menu is driven to craft menus that make your cruise line passengers comfortable and your business successful. It’s what we do all day, everyday, and we’ve perfected the craft of creating menus that work.

A cruise ship is a floating city of people on vacation. And people on vacation like to eat! Cruises average 3,000 passengers that tend to eat more than three meals a day (sometimes double) so that means cruise ship kitchens may prepare 18,000 meals per day.

The average cruise length is 7 days and passengers enjoy variety. Cruise ships typically have a main dining room; a sit-down location where passengers order from a menu of American and Continental favorites and many ships also have specialty restaurants, smaller locations with tables for two. These specialty restaurants are usually themed; such as steakhouse, French café, Italian trattoria or Japanese sushi restaurant.

In addition, there may be casual dining options like a bar and grille, BBQ, pizzerias, hot dog stands or bakeries. Finally, passengers can have food delivered to their cabin with room service.

And they all need menus.

Cleveland Menu is an expert in the cruise line industry, and we can craft menus for all of a ship’s dining locations, each with its own distinct flair and branding. To learn more about what we can do for you, please contact us so we can learn more about your project!

Menucraft for cruise lines – we’ve perfected it.

Retirement Communities

Dining and nutrition services are critical tools for retirement and long-term care communities

Retirement is the Reward for a Life Well-Lived

Cleveland Menu is a specialist in the design and production of high quality menus and resident materials for retirement communities and long-term care facilities.

As the number of those entering retirement and long-tern care communities grows, it is more important than ever that your nutrition and dining services keep pace with resident expectations. Residents of senior living communities are no longer satisfied with food on a plate. They expect dining to be a central feature and unifying experience of their day. Your dining experience is a large part of your brand.

Cleveland Menu can help your community craft menus for in-room dining as well as shared dining that exceeds the expectations of your residents. By providing residents with high quality and attractive menus, you will demonstrate that you understand the importance of dining and that it is important to you to provide them with an exceptional dining experience.

To learn more about what we can do for your retirement or long-term care community, please contact us so we can learn more about your project!

Menucraft for long-term care facilities – we’ve perfected it.